STAN Becomes India’s First Platform to Launch NFTs of Gaming Creators & Esports Athletes

Indian esports fan engagement startup STAN announced that it has rolled out a first-of-its-kind official Non-Fungible Tokens (NFT) and Limited Digital Collectibles (LDC) collection in collaboration with famous and influential esports athletes and gaming creators in India. According to a release, STAN is now reportedly India’s first platform to launch NFTs featuring stars from the gaming and esports world. As part of this initiative, STAN will release over 10,000 NFTs and over 2,000 exclusive LDCs over the coming months. In the months to come, STAN will also be conducting multiple in-app NFT drops and NFT sales for each of the signed creators on pre-specified dates.

STAN collaborates with leading esports athletes and creators in India

Some of the prominent personalities that STAN has collaborated for launching their NFTs and/or Exclusive Limited Digital Collectibles include GodLike Esports player Jonathan "JONATHAN" Amaral, Abhijeet Harishchandra "GHATAK" Andhare, Ajjubhai aka Total Gaming, Lokesh “Lokesh Gamer” Raj, and Sahil “AS Gaming” Rana. These players and coaches hailing from Battlegrounds Mobile India (BGMI) and Free Fire backgrounds are famous in the Indian esports and gaming community. STAN noted that all the creators whose NFTs and LDCs are going live on the STAN platform will additionally be engaged in a plethora of cross-marketing and promotional activities.

How do STAN’s NFTs stand out?

According to the company, its NFTs stand out since they have the aspect of “utility value” intrinsically attached to them and users buying STAN NFTs will instantly unlock certain perks linked to a creator or an esports player for instant gratification. It pointed out that other NFTs often just consist of an image, song, or any other creative asset. For instance, by owning STAN NFTs, the NFT owners would be eligible to get access to a variety of perks such as Instagram shout-outs, talk shows, meetups, play a match with a creator live on stream, access to Creators’ Guild, personalized messages from the athlete/creator, and many more. STAN added that these NFTs can also be withdrawn, sold, or traded in NFT marketplaces like OpenSea.

Speaking about this launch, STAN’s Co-Founder & COO Nauman Mulla said, “We at STAN are excited to launch the NFTs of an array of esports athletes and creators in India who are associated mainly with the Free Fire and BGMI games; and at the same time, we are extremely proud to be the first in India to do so. The idea and objective behind this is to enable the users – including non-crypto-native ones – to tap into the burgeoning NFT gaming economy, while also engaging them actively along with their favorite esports creators and idols.”

STAN recalled that around a month back it rolled out a one-of-its-kind in-app NFT waitlist for its users, with the prime objective of providing the fans an early opportunity to own their NFTs, even before they were launched. STAN’s NFT waitlist received a highly positive response so far, with around 18,000 people enrolling for the waitlist, stated the company.

By taking a pioneering leap in bringing NFTs to Indian esports and gaming, STAN is attempting to align the rise in Web3 gaming with its own mission of empowering fans and bringing them closer to their favorite esports creators and legends, it noted.