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Michael Hassall

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Michael is a UK-based journalist and editor who caught the esports bug in 2010, but took eight more years to figure out he should write about it. With a background in marketing and PR, he’s covered esports for half a decade. He now specializes in Dota 2 and general gaming.

All Articles Written By Michael Hassall

Another Path? Searching For Esports Sustainability Outside of the West

8 months ago
Another Path? Searching For Esports Sustainability Outside of the West

The Soundproof Booth: Mythbusting a Common Esports Misconception

9 months ago
The Soundproof Booth: Mythbusting a Common Esports Misconception

We’re Told Esports Is Becoming Sustainable - Then Why Does It Still Look the Same?

9 months ago
We’re Told Esports Is Becoming Sustainable - Then Why Does It Still Look the Same?

Esports Games Don’t Die: How Esports Communities Endure as Games Age

9 months ago
Esports Games Don’t Die

Is Deadlock a Masterclass in Viral Marketing or Genuine Playtest?

10 months ago
Is Deadlock a Masterclass in Viral Marketing or Genuine Playtest?

Valve’s Move Against In-Game Advertisements at TI: Bold Statement or Pointless Posturing?

10 months ago
Valve’s Move Against In-Game Advertisements at TI: Bold Statement or Pointless Posturing?

Put in the Stocks: When Shares and Shareholders Affect Game Development

10 months ago
Put in the Stocks: When Shares and Shareholders Affect Game Development

Building Balatro: How a Poker Roguelike Sold a Million Copies

a year ago
Building Balatro: How a Poker Roguelike Sold a Million Copies

Esports Teams as Marketing Agencies: A New Way of Thinking

a year ago
Esports Teams as Marketing Agencies

Esports Memorabilia: The Lost Market

a year ago
Esports Memorabilia: The Lost Market

The FGC Doesn't Want To Be Esports - And That’s Okay

a year ago
The FGC Doesn't Want To Be Esports - And That’s Okay

Failure to Launch: Rocket League’s Struggles with Esports

a year ago
Failure to Launch Rocket League’s Struggles with Esports

How FIFA Solved Its Video Game Identity Crisis

a year ago
How FIFA Solved Its Video Game Identity Crisis

Make Them Pay! The Evolution of Esports Monetization

a year ago
Make Them Pay! A History of Esports Monetization

The Challenges and Opportunities of Building Esports Cities

a year ago
The Challenges and Opportunities of Building Esports Cities