Pakistan Ministry of Information and Broadcasting Launches E-PAK to Promote Esports Within The Country
Pakistan's Ministry of Information and Broadcasting launches its first-ever initiative to promote esports culture amongst youth
Pakistan Minstry of Information and Broadcasting (MOIB) has officially endorsed the Free Fire Pro League (FFPL) Pakistan through E-PAK, an initiative that aims at promoting esports culture among youths in the country. Pakistan's Elite Gamer Pack (E-PAK) was established by the MOIB with an objective of creating a "sustainable esports ecosystem in Pakistan." Through this initiative MOIB aims to work closely with multiple esport titles in Pakistan "to popularise esports to the general public and inspire youths to become esports athletes as a professional career". The FFPL Pakistan is the first esports league to be endorsed and supported by E-PAK.
FFPL Pakistan Becomes First Esports League to be Endorsed by MOIB and E-PAK
Chaudhry Fawad Hussain, Pakistan's Federal Minister for Information and Broadcasting, on a video published on 19th July, announced this endorsement of esports within the Pakistan.
Hussain revealed that a three-way Memorandum of Understanding (MOU) has been signed between Garena, Bigo Live, and MOIB. He further spoke about how the national level Free Fire tournament, FFPL Pakistan Season 2 (organized by Garena and sponsored by Bigo), will pave the future for the young gamers in Pakistan.
The kids who take interest in video games, they have this opportunity to become millionaire at the young age of just 12 years old. And the overall video games market at this moment is worth more than $200 Billion and we in Pakistan think that our youth population should be able to claim their stake in this. So we have taken a huge step towards esports."Chaudhry Fawad Hussain
Apart from this, the official page of Free Fire Esports Pakistan also came forward with an announcement stating that they have been endorsed by both MOIB and E-PAK.
This is a breath of fresh air for both established and upcoming esports athletes in Pakistan. Earlier in July 2020, Pakistan had temporarily suspended PUBG Mobile.
The official reason that the PTA had provided at the time was that they had received several complaints “wherein it is stated that the game is addictive, wastage of time and poses serious negative impact on physical and psychological health of children.”
However, the Islamabad High Court ordered the Pakistani government to lift the ban on PUBG Mobile after just over three weeks in July 2020.
During the same time period, Chaudhry Fawad Hussain had slammed the ongoing "moral policing and ban approach" in Pakistan. Fawad said that it was not okay to go on banning apps left, right, and centre, as it would "destroy [Pakistani] tech industry".
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