The Esports Sector Does Not Care About Where its Sponsorships Come From - Here's Why it Should

I’m starting to believe that I’m called in to write for AFK each time someone notices a suspicious development and thinks, “Is that legal? That can’t be legal, right? Go get Legal”. Well, if you’re someone who’s been wondering about how betting companies have been sponsoring esports events and whether this is legal, we’ve had the same questions.

Now these are not new developments per se, and companies like 1XBET have been sponsoring events by popular entities like Skyesports for quite some time now, much to the gaming (not gambling) industry’s chagrin. What is the regulatory structure in India, though, and could the gaming industry in India be inching closer to signing its own death warrant by entering into such partnerships? Read on to know more and understand some aspects that no one else seems to be discussing.