STAN’s Rapid Rise: How the Gaming Platform Hit 12 Million Users and Monetized Engagement

When Parth Chadha co-founded STAN in 2022 with Rahul Singh, Nauman Mulla, and Shubham Gupta, the mission was clear: to create a community-driven platform where gamers could connect, grow, and engage. Just two years later, STAN’s rapid ascent has not only attracted over 12 million downloads but also captured the attention of major industry players like Nazara Technologies, which recently acquired a 15.86% stake for $2.2 million—a move signaling a new chapter in STAN’s growth story.

To understand the driving forces behind STAN’s success, we sat down with the company’s CEO Parth Chadha, who shared his insights into the platform’s meteoric rise, its innovative approach to monetization, and the future of gaming communities.

Key insights from our conversation include:

• How STAN rapidly grew its user base to 12 million and what fueled this growth.

• The unique monetization strategies that are powering STAN's business model.

• STAN’s approach to keeping users deeply engaged and fostering community loyalty.

• The distinct advantages brands and game developers gain when partnering with STAN.

• Exciting upcoming features designed to enhance the user and creator experience.

• STAN’s long-term vision and its role in shaping the future of gaming and content creation.