How Anime Culture is Creating a New Wave of Jobs

As I stepped into Comic Con India in Bangalore in 2023, the vibrant energy of anime culture hit me like a tidal wave. Everywhere I looked, there were nods to the Japanese animation phenomenon that has captured the hearts of millions in India. The air was buzzing with excitement as attendees flocked to various booths, eager to participate in competitions and games offering anime-themed prizes.

Walking through the aisles, I was dazzled by the treasure trove of manga and anime-themed figurines on display. Characters from iconic series like "Dragon Ball," "Jujutsu Kaisen," "Naruto," "One Piece," and "My Hero Academia" filled the stalls, their intricate designs drawing in collectors and fans alike. I even witnessed someone triumphantly walking away with over INR 30,000 worth of anime figurines, their beaming smile a testament to the event's appeal.

The cosplay scene was equally impressive, with a sea of attendees dressed as their favorite characters. While some embraced creative interpretations of video game or movie/TV show characters, the majority donned elaborate costumes of beloved anime icons. The craftsmanship and dedication on display were nothing short of awe-inspiring, each cosplayer adding to the vibrant tapestry of the convention.

As I soaked in the sights and sounds, it became clear that anime has firmly established itself in India, growing into a cultural force that shows no signs of waning. But beyond the fandom and celebration, there is another dimension to this phenomenon: the burgeoning business opportunities.

Entrepreneurs have started capitalizing on this anime boom, creating a variety of revenue streams. Many who have grown up loving shows like Pokemon and Naruto have turned their love for anime into careers.