Wild Rift is slowly spreading its influence around Southeast Asia. Billboards and graffiti have been spreading across the Philippines and Thailand. This time, Singapore has been added to the list. Hand-painted character murals have started spreading across Singapore’s streets, featuring Annie, the dark child, and Jinx, the loose cannon.
Hand-Painted Wild Rift Murals
In celebration of the Regional Open Beta for Wild Rift, Riot Games has started collaborating with talented local artists. Hand-painted murals have begun popping up around Singapore.
The first one is located in the *SCAPE building beside McDonald’s. The mural features Annie and her magical best friend Tibbers. The mural has started gaining traction from pedestrians and gamers who are familiar with the franchise. Riot Games even encouraged people to snap a few pictures and share them around the world. The Annie Mural’s exact location is at *SCAPE Mall, 2 Orchard Link, Singapore 237978.
The second mural is a unique one. The mural features Wild Rift’s iconic mascot, Jinx holding her signature weapons Pow-pow and Fishbones. The mural transforms into glowing graffiti at night, revealing eye-candy art that catches everyone’s attention. The mural is found outside the walls of The Substation, an independent art center in Singapore. The Jinx Mural’s exact location is at The Substation, 45 Armenian Street, Singapore 179936.
This unique art has also been spotted in the Philippines and Thailand. It has been spreading around social media for a while now due to its enticing and unique art style.
Marketing ideas like these have been pretty successful for Riot Games. It catches everyone’s attention, whether it be regular pedestrians or gamers who are familiar with the game. People have started taking selfies around these areas, further promoting the game and the creativity of local artists to make this promotion a success. Riot Games have got their game advertised while pedestrians also get eye candy visuals to look at.
What is Wild Rift?
League of Legends: Wild Rift is a multiplayer online battle arena (MOBA) video game developed and published by Riot Games for Android, iOS, and unspecified consoles. The game is a modified version of the PC game League of Legends. The game features iconic champions from its PC counterpart, fast-paced gameplay, and simplified controls to make the game enjoyable for both League of Legends veterans and new players of the franchise.