Lindsey aka "Lululuvely" (Lulu) is one of the biggest content creators who moved away from Apex Legends recently.
The reason why Lulu quit is because of how EA treats content creators. The company had reportedly reached out to her to collaborate and create skins themed around content creators.
EA reportedly revealed to her that the skins would not have any revenue sharing with the associated creators despite the company creating cosmetics possibly resembling creators.
Lulu is a former member of NRG who has a lot of valid complaints about Apex Legends. The game has a lack of creator codes, requested features are not added, among other issues.
Esports skins was also introduced with a flat fee paid to organizations instead of implementing a revenue sharing system which upset a lot of professional teams.
Lulu has banned the term Apex Legends in her chat because of the constant toxicity she faces from viewers who keep pestering her to play the game.